We'll design a project to explore anything... well, almost anything... you want:

• Communication materials – evaluate advertising collateral, emails, brochures, etc.

• Usability issues - Identify usability issues in web sites and products

• Brand identity - test and evaluate new packaging and logo designs, clarify what brands stand for in consumers' minds, etc.

• Food and beverage - taste tests – in-home or on-site at a facility

• Products - obtain insights into consumer usage of, and attitudes toward, products and categories

• Product positionings - develop compelling positionings for new products and services

• Promotions - assess reactions to various promotion ideas

• Extended consumer panels - assess customer input over time with

• Retail outlet optimization – identify strengths and weaknesses in your current retail environment

• Challenge us – what else?

Contact us to discuss these or other types of studies.